Sales Effectiveness – Improving Sales Performance

Effective Sales Techniques

Your Return on Investment for this course

  • Improved Technical Sales Ability
  • Understanding of a clear Sales Process to follow
  • Improved Sales Results and Conversion rates
  • More confident and motivated sales team
  • Reduced staff turnover and absenteeism
  • Increased Employee Engagement


The effective sales Techniques workshop is designed to take attendees through a thorough systematic Sales process from research and planning all the way to aftersales service.

It covers both the technical aspects of sales such as needs analysis and objection handling and also touches on how an individual’s mindset can impact on results (This is covered in much more detail in the Creating a Successful Sales Mindset Workshop)

It’s a perfect course for both new and experienced sales staff as it provides a clear framework and process to follow throughout the sales cycle.

What people have said about the course:

“Good course and great to get more experience”

“The trainer was excellent he gave good examples and allowed questions”

“Excellent course”

Course Agenda

  • Preparation and Research
  • Making a positive introduction
  • Rapport Building and Communication
  • Finding the Clients Pain Points
  • Product Knowledge (Features and Benefits)
  • Cross Selling and Upselling
  • Objection Handling
  • Closing
  • After Sales
  • Sales Mindset


When consistently applied, the strategies learned in this course will increase confidence, motivation, and results.

For more information contact Matthew on 056 177 9352 or